Wireframe screen — 1. Home
Anchor the site on the core mechanic — 'Which energy do you need today?' — then route into both doors of the range (by category and by outcome).
All colours are directional placeholders to be swapped for exact packaging colours: Return #C1440E · Align #C9A278 · Rise #E8A317 · cream #F6F1E9 · ink #1A1A1A.
Ayurvedic wisdom, modern ritual
One day. Three energies.
Which do you need today?
Choose the state that sounds like today — or take the 30-second quiz and we'll suggest one.
Vata · air & space
Return
Ground me. Settle me. Restore me.
Return to yourself. Breathe.
Pitta · fire & water
Align
Clear me. Balance me. Centre me.
Cool the heat. Keep your edge.
Kapha · earth & water
Rise
Lift me. Energise me. Get me moving.
Wake the body. Rise.
Quick-select cards = fast path · quiz = guided path · both reachable from main nav
What we're doing here
At Amma & Atta, what you drink is given the same care and intention as what you eat. Our range is rooted in Ayurveda, an ancient philosophy that understands mind, body and spirit not as separate things to be managed, but as a whole to be tended. Return draws you back to stillness. Align brings you back to your centre. Rise meets you where you are and sets you back in motion. Not a prescription — an invitation to consider what your body or mind is asking for.
Door one
Shop by category
Teas
Loose leaf & tea bags. Four minutes, steeped hot.
Launch range
Gummies
A daily ritual, pocket-sized.
Phase 1.5 — coming soon
Strips
Melts into calm / clarity / energy.
Phase 1.5 — coming soon
Door two — same range, different lens
Shop by outcome
Category and outcome are two doors into the same range — not two different ranges. Every state exists in every format.
Proof & trust
Every ingredient is described as traditionally valued for… — never as a treatment or cure. Founder credibility line: twenty-five years in finance, three years relearning how to listen to a body.
Three years, three doshas, three chapters
“For twenty-five years I built a career in finance. Fast. Precise. Measured in outcomes, deadlines, productivity. Then it stopped working, quietly, then all at once.”
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