Wireframe screen — 4. Shop by Outcome — Align
Outcome collection page: every format available in this state, plus the ingredient/formulation rationale.
State colour used consistently across cards, tags, buttons and backgrounds. warm sand / tan · approx #C9A278 (placeholder)
Pitta · fire & water
Align
Cool the heat. Keep your edge.
Clear me. Balance me. Centre me.
Every format in this state
Align — tea, gummy, strip
Align Tea
Clear me. Balance me. Centre me.
£14.00
Align Gummy
Clear me. Balance me. Centre me.
£19.00
Phase 1.5 — coming soon
Align Strip
Clear me. Balance me. Centre me.
£12.00
Phase 1.5 — coming soon
Gummies and strips are phase 1.5 — shown here so the structure holds when they land.
Why this blend
Formulation rationale
Cooling botanicals — fennel, rose, mint, coriander — traditionally valued for taking the heat out of a day running too hot, without dulling the edge.
When people reach for Align: irritable, impatient, intense, pressured, overheated, mentally overloaded.
What they say they need: clarity, balance, perspective, cooling, space, focus.
Other states
Same products as the category pages — two doors, one range